Dove go fresh has partnered with The CW to create a video series inspired by Gossip Girl, the number one show for 20-something women, to create a video series called “GOSSIP GIRL: Real NYC Stories Revealed.” Gossip Girl star, Jessica Szohr, is partnering with the brand to promote the series in celebration of the launch of the new Dove go fresh Burst Body Wash.
The new video series introduces four real girls from Manhattan’s Upper East Side like the characters of Gossip Girl. Their real stories are being shared to encourage all 20-something girls to live life with a fresh perspective and inspire others to pursue their dreams even overcoming common life pressures. The four girls include a fashion designer, filmmaker and writer, style director/jewelry designer, and a co-founder/philanthropist. You can catch a glimpse below:
The “GOSSIP GIRL: Real NYC Stories Revealed” video series premiers April 27th at 8 pm EST during Gossip Girl on The CW. Gossip Girl fans will then be able to catch the finale of each girl’s story by visiting www.cwtv.com/dovegofresh on their PC or mobile devices. Additional information will also be available online at both www.cwtv.com/dovegofresh and http://www.dovegofresh.com/, including behind-the-scenes footage of the making of the series, exclusive interviews with Gossip Girl star Jessica Szohr and the Dove real girls, along with Dove go fresh product information.
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